Woman using email marketing software on laptop.

Email Marketing Software for Creative Entrepreneurs

After being asked many times about my emails, it’s time to share about my favorite email marketing software for creative entrepreneurs – Flodesk.

I’ve used a few different email marketing software platforms in my time as a business owner and Flodesk blows them out of the water. It’s the world’s most intuitive email marketing platform designed to help small businesses grow, nurture, and monetize their list—beautifully.

Billboard for flodesk in a city

Flodesk makes it easy to design emails people love to get with stunning templates and the world’s most intuitive builder. Grow your list with landing pages, pop ups, and embedded forms, make money while you sleep with workflow automations, and run email marketing like a pro with advanced segmentation and robust analytics.

We’re going to get into all of the features that make it intuitive to use, but the thing that really makes Flodesk stand out is the pricing model – one monthly price with unlimited subscribers. Unlike competitors, Flodesk doesn’t penalize you for growing your list.

Here are my favorite features that make this the top email marketing software for creative entrepreneurs. 

Email Marketing Software Features

Forms Options

When using an opt-in form to grow your email list, it needs to have one main thing – get people to subscribe! Flodesk has many different form types. Each is unique, but the goal is the same: grow your list faster. This is one of the many reasons why Flodesk is a great solution because many email marketing software options don’t include form builders.

Spinner Forms

When you want someone to convert, you can almost always increase the chances that they will by making it fun and giving them an incentive. Do that with Flodesk’s spinning prize wheel that allows users to win an offer or coupon.

Screenshot of Flodesk spinner wheel feature

Link in Bio Forms

Social media is likely one of your top marketing channels, but it can’t do everything for you! When you need to drive someone to a different website, use Flodesk’s ‘Link in Bio’ solution by creating a link landing page that showcases up to six links, plus an opt-in form.

Screenshot of Flodesk Link in Bio feature

Countdown Forms

When trying to create excitement around a promotion or new offering, you’ll want to use countdown forms because they create a sense of urgency, driving visitors to act quickly before time runs out (leading to higher conversions!). They also leverage scarcity by making an offer available for a limited time, which leads to increased opt-ins.

Screenshot of Flodesk countdown in forms feature

Video Embed Forms

With 87% of video marketers saying video has directly increased sales, videos should be a part of your marketing mix (source). Embed a YouTube or Vimeo video directly on the opt-in form to teach people about your services and why they should want to join your list for updates. 

Screenshot of Flodesk video in forms feature

Template Sharing

Screenshot of how to share templates in Flodesk

Not only can you get links for templates to use in Flodesk, you can also share your templates! You can turn your email templates into a freebie to grow your list, sell your top performing email designs to create a new revenue stream or swap newsletter styles with your business besties. The possibilities are endless!

Link Actions

Screenshot of Flodesk's link actions feature

With link actions, you can now add automation based on people’s clicks! Link actions give you the ability to add automation(s) on links within an email, such as: add to segment, remove from segment, add to a workflow, remove from a workflow, or update a custom field. This is beneficial because it can trigger a follow-up email series when a subscriber clicks on a specific product link, tailoring the content to their interest. It also helps keep your list organized and up-to-date without manual intervention, saving time and resources.

E-commerce for Products

If you sell a digital or physical product, you can choose from multiple different e-commerce style templates to highlight your top products to encourage sales. The formatting and design is all there for you – just add in your products and prices and you’re all set!

Flodesk Gets My Vote for Best Email Marketing Software

Flodesk might be known as an email marketing software, but as you can see, it’s so much more! It makes it easy for me to grow my email list, offer freebies and send targeted emails to those that want them most. Without Flodesk, I’d be spending time and money doing many of those things manually. But luckily, I don’t have to! If you’re ready to save time and money, it’s time to try Flodesk! Use this link to get your first month free and then 50% off your first year. You read that right – 50% off an entire year! Click here to get started. 

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I'm Angelica Pompy

I'm a photographer, business coach, speaker, wife, and dog mom. I can also be your biggest cheerleader. Let's turn your photography dreams into a fierce and profitable reality!

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